, our platform for measuring app performance, we did a deep dive into dating app statistics.
We used our data to find out more about which dating apps people use most, how much they engage with these apps, and the demographics of different app users.
(This analysis does not account for people using services like OKCupid, which offers both an app and a website, on their desktop.)According to the data, Tinder is the most used app in terms of total users, but Bumble has the highest percentage of users between 18- and 29-years-old.
While Tinder, POF and OKCupid are the top competing brands, they are actually owned by the same company: The Match Group.
The Match Group owns six of the twenty apps above (Tinder, POF, Ok Cupid, Match, Black People Meet, How About We), including four of the top five, for a total market share of 64%.
So while Tinder may not dominate the market outright, its holding company definitely does.
Tinder ranks 2nd in the 18-29 demographic behind Bumble, a service that permits only women to initiate conversations.
These two apps are the only services with a clear majority of users in the 18-29 age group; a demographic known for spending a lot of time on their phones.
Along with age, another important demographic for dating apps is the ratio of men to women.
If you are looking for someone of the opposite sex, you probably don’t want to be in a market where you are overrepresented.
Christian Mingle, Coffee Meets Bagel and e Harmony sit atop the list as the only services with a majority of female users.
It is possible that women view these services as more reputable because they are not perceived as “hook up” apps.
These are the best dating apps for men (specifically, straight men) in terms of the men-to-women ratio.
We also looked at how the distribution of the dating services’ users compares to the population of the United States.