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In a recent poll, we found that 96 per cent of people would rather see a big, happy grin in a profile photo than a sexy pout. One of the most frequent complaints about online dating profiles is “they may have looked like that once but they certainly don’t look like that now”.Looking better in the flesh is better than the reverse.

‘People have to imagine how they’ll fit into your life, so describing yourself as a “bookworm and internet addict” makes them feel they’d never see you,’ explains’s relationship expert Kate Taylor.‘Play up your love of anything sporty, outdoorsy or public – like concerts and exhibitions.’ Wouldn’t you know, profile photos that demonstrate you playing your guitar or downhill skiing – even if your face isn’t showing – get more messages.Avoid negative tones and always be positive about yourself. You wouldn’t want a future employer to read anything negative, so why would you want a potential partner to read anything that isn’t positive?Lying doesn’t get you anywhere in the dating world. Talk in specifics to give a full flavour of who you are.If you love travelling, say where your favourite place is and why.

Anything concrete like this brings you alive to anyone reading. Make the effort to renew your profile on a regular basis with relevant information about yourself.Many people find poor grammar and spelling a turn off, and the best of us can make mistakes, so be careful on this point.Put your profile into Word and use your computer spell check for peace of mind. After all, it's not always easy to big yourself up without sounding conceited or (even worse) desperate.So, we've spoken to the experts to get their top tips on making your online dating profile work for you.Did you know that one in three couples now find love online?